3 Hot Takes: Bad Thought Leadership, Irrelevant Content, and a New Media Network

Frustrated B2B readers give thought leadership content a bad review, and most say they skip out on anything they deem irrelevant. B2C retail giant Lowe’s adds a media network to monetize its audience. Read our hot takes. Continue reading →

The post 3 Hot Takes: Bad Thought Leadership, Irrelevant Content, and a New Media Network appeared first on Content Marketing Institute.

source https://contentmarketinginstitute.com/2021/10/edelman-forrester-lowes/


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